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AI in media and entertainment

Data and AI for media and entertainment

More than 500 specialists help media, streaming, sports, and publishing companies unify audience, content, and ad data, put AI into production, and build the platforms they run on.

Governance built in, from rights to privacy, so you can move at the speed your audiences do.

“Using [Lumenalta®]’s short cycle, agile delivery approach we were able to easily work with their top talent. In less than six months, we released a category-defining solution.”
Stats Perform logo
Darryl Lewis
former CTO, Stats Perform
“Using [Lumenalta®]’s short cycle, agile delivery approach we were able to easily work with their top talent. In less than six months, we released a category-defining solution.”
Stats Perform logo
Darryl Lewis
former CTO, Stats Perform

Audiences move fast. Your data has to move faster.


Audience behavior shifts daily across streaming, social, live events, and publishing, but audience, content, rights, and ad data sit in separate systems. AI can personalize experiences and optimize ad yield in real time, but only on data that’s unified, accurate, and governed.

Specialist engineering for media and entertainment

Media and entertainment companies share one challenge: moving at the speed of their audiences without losing control of rights, privacy, or revenue. We focus on the work that matters most, and we work shoulder to shoulder with your teams.
Audience and analytics

One view of your audience

Unify viewership, subscriber, and engagement data in a governed lakehouse, so every team works from the same numbers.
Advertising

Better campaign performance

Connect audience, inventory, and pacing data to improve targeting, reduce under-delivery, and prove campaign results.
Content and metadata

Smarter content operations

Enrich metadata, tags, and summaries with AI, with rights and editorial guardrails built in.
Sports and live events

Data that can’t lag

Power live stats, personalization, and fan experiences with real-time pipelines built for the biggest moments.
Streaming and platforms

Platforms built to scale

Build the streaming, production, and publishing platforms your audiences and teams rely on.
Rights and privacy

Governance built in

Usage rights, consent, and approval records travel with your content and data across markets.
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High-impact use cases in media and entertainment

Media leaders want shorter cycles, lower cost to serve, and clear growth. We focus on use cases tied to those outcomes, with clear owners and results you can track.
Analytics modernization
Analytics modernization
Migrate legacy pipelines to a modern lakehouse, so reporting is faster, cleaner, and trusted across sales, content, and finance.
Ad-yield optimization for streaming
Ad-yield optimization for streaming
Unify audience, inventory, and pacing data so sales and operations see the same numbers, improving fill rate and reducing make-goods.
Content supply chain automation
Content supply chain automation
Streamline ingest, metadata, rights, and distribution with event-driven workflows and AI enrichment, with guardrails built in.
Audience personalization and churn reduction
Audience personalization and churn reduction
Identify at-risk subscribers and personalize content and offers to improve retention.
Real-time sports and live event data
Real-time sports and live event data
Deliver live stats and insights to fans, broadcasters, and partners with pipelines built for real-time scale.
Audience data activation
Audience data activation
Turn unified audience data into segments your marketing and ad platforms can act on, with consent respected at every step.
Rights and licensing data
Rights and licensing data
Track usage rights and licensing terms across markets, so content goes where it’s allowed and nowhere it isn’t.
Data platform consolidation
Data platform consolidation
Retire duplicate tools and right-size data platforms to lower run costs without slowing delivery.

Speed without the risk

Every engagement runs on AtlusAI, the delivery operating system we built for ourselves, so specialists and AI agents work from shared context. A project that would typically take nine months can take about six with us, depending on the use case. Traceability is built in, and our team is big enough to take on major programs and selective enough to give each one our best.
Shared delivery context
Business goals, architecture decisions, and live execution state, aligned in one place.
Specialist teams alongside yours
Specialist teams alongside yours
Experts coached in technical mastery and partnership, working shoulder to shoulder with you.
End-to-end delivery
End-to-end delivery
We own the program from strategy through production, with one accountable team.
Decision capture
Decisions, changes, and outcomes are documented continuously, which reduces knowledge loss and hand-off risk.

Common questions

Which data and AI partners work with media and streaming companies?

How do media companies unify audience and ad data?

Does Lumenalta work with sports and live events?

Bring us your most important
data and AI problem.
Tell us what you’re working on. A specialist will follow up to talk through how we’d approach it.
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What our specialists build

With Databricks and Anthropic at our core, our specialists modernize data platforms, put AI and agents into production, and build the applications that run on them. We work shoulder to shoulder with your team, moving at the speed each problem demands.